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Social Strategy

Boston Harbor Distillery

Social media strategy, content direction and community storytelling for a distinctive New England spirits brand.

01

Challenge

A distinctive New England spirits brand needed a more consistent way to turn its place, products and community into an ongoing market story.

02

Approach

The work centered on social media strategy, content direction and community storytelling aligned to the Boston Harbor Distillery brand.

03

Outcome

The engagement established a more cohesive community-facing narrative and a repeatable direction for brand content across social and community channels.

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